Templates
Ready-to-use spreadsheets, documents, and Notion templates you can customize in minutes.
Network Outreach Tracker
Track your email and LinkedIn outreach in one organized spreadsheet. Monitor who you've contacted, their responses, and follow-up dates.
ICP & Buyer Persona Template
Define your Ideal Customer Profile and create detailed buyer personas. Includes B2B company profiles and B2C consumer personas with interview questions.
LinkedIn DM Script Pack
15 battle-tested LinkedIn DM templates for different scenarios: connection requests, follow-ups, warm intros, and re-engagement. Includes A/B testing tracker.
Warm Introduction Request Templates
Templates for asking your network for introductions. Includes the "forwardable email" format that makes it easy for connectors to help you.
Sales Email Sequence Bundle
Complete email sequences for different sales motions: cold outreach (5 emails), warm follow-up (3 emails), trial-to-paid (7 emails), and re-engagement (4 emails).
Cold Email Sequence Pack
5 proven email templates for warm outreach: initial contact, follow-up, breakup email, referral request, and meeting confirmation.
LinkedIn Content Calendar
Plan and schedule your LinkedIn posts for consistent "build in public" content. Includes post templates, hashtag suggestions, and engagement tracking.
Product Hunt Launch Checklist
A comprehensive Notion checklist covering everything before, during, and after your Product Hunt launch. Never miss a critical step.
Competitor Analysis Matrix
Compare your product against competitors across features, pricing, positioning, and target audience. Identify gaps and opportunities.
Reddit Community Research Template
Map relevant subreddits, understand community rules, and plan your Reddit marketing strategy systematically.
Referral Program Structure
Plan your customer referral program: incentive structure, tracking system, communication templates, and success metrics.
Press Kit Template
A professional Figma template for your press kit including company overview, founder bios, logos, screenshots, and media contact info.
Webinar Planning Checklist
End-to-end checklist for planning, promoting, and executing a successful webinar. Includes timeline, promotion templates, and follow-up sequences.
Lead Scoring Spreadsheet
Score and prioritize your leads based on fit and engagement. Focus your outreach on the most promising prospects.
Twitter/X Content Calendar
Plan 30 days of Twitter content with content pillars, engagement tracking, and optimal posting times. Includes thread templates and hook formulas.
SEO Blog Content Brief Template
Create comprehensive content briefs for SEO blog posts. Includes keyword research, competitor analysis, outline structure, and writing guidelines.
Newsletter Launch Kit
Everything you need to launch a newsletter: welcome sequence (5 emails), issue templates, growth checklist, and monetization planning worksheet.
Founder Video Script Templates
Script templates for founder journey videos, product demos, customer testimonial interviews, and explainer videos. Hook formulas included.
GTM Launch Checklist
Comprehensive checklist for launching your product: pre-launch, launch day, and post-launch tasks. Covers all 6 GTM motions.
Messaging & Positioning Framework
Define your positioning, value propositions, and messaging hierarchy. Includes competitive positioning map and message testing guide.
GTM OKRs & Goals Template
Set quarterly GTM objectives and key results. Includes startup-specific examples and a weekly check-in tracker.
Growth Experiment Tracker
Track your marketing experiments using the ICE framework (Impact, Confidence, Ease). Document hypotheses, results, and learnings.
Startup Metrics Dashboard
Track all your key metrics in one place: MRR, CAC, LTV, churn, conversion rates, and funnel metrics. Auto-calculates ratios and trends.
Funnel Analysis Template
Map your conversion funnel from awareness to revenue. Identify drop-offs and optimization opportunities at each stage.
Marketing ROI Calculator
Calculate ROI for different marketing channels and tactics. Compare CAC, LTV:CAC ratio, and payback periods across channels.
User Interview Guide & Template
Conduct effective user interviews with this guide. Includes question bank, note-taking template, and synthesis framework.
Competitor Battle Cards
Create sales-ready battle cards for your top competitors. Includes positioning, objection handling, and win/loss analysis.
Market Sizing Template (TAM/SAM/SOM)
Calculate your Total Addressable Market, Serviceable Addressable Market, and Serviceable Obtainable Market with supporting data.
Startup Pitch Deck Template
A 10-slide pitch deck template following the classic structure: problem, solution, market, traction, team, ask. Based on what works for seed rounds.
Social Media Graphics Pack
Branded templates for LinkedIn carousels, Twitter images, announcement graphics, and testimonial cards. Canva and Figma versions.
High-Converting Landing Page Wireframe
Wireframe template for landing pages that convert. Includes above-the-fold, social proof, features, FAQ, and CTA sections.
GTM Zapier Recipe Book
15 essential Zapier automations for GTM: lead notifications, CRM updates, content distribution, review requests, and more.
Notion GTM Command Center
An all-in-one Notion workspace for managing your GTM: tactics tracker, content calendar, lead database, and metrics dashboard.
Simple Startup CRM (Airtable)
A lightweight CRM for early-stage startups. Track leads, deals, and tasks without the complexity of enterprise CRMs.